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Maruti launches All New Swift 2011

New Delhi, 17 August 2011: Maruti Suzuki India Limited, India's largest car manufacturer has launched its much awaited sportier and stylish car, the all new 'Swift'.

The new Swift offers best in class acceleration, high power to weight ratio and much improved fuel efficiency. With over 140 new features, many for the first time ever in an entry level variant, the new Swift is set to once again redefine "premium compact" car segment, a segment that Swift had itself created.

Built on an all new platform, the new Swift is longer and wider than its predecessor.

Maruti Suzuki engineers have adopted several new weight reduction techniques for an enhanced power to weight ratio in the new Swift. As a result, while new Swift delivers a power-packed and sportier drive, it also offers more kilometers to every drop of fuel: 6 per cent more in diesel and 4 per cent more in the petrol version. In addition, the Company has introduced the VVT engine technology in all petrol variants of the new Swift. The highly acclaimed DDiS engine powers the diesel variant of the new Swift.

Maruti Suzuki and its suppliers have invested over Rs. 550 Crore to make the new Swift more vibrant and sportier. The next generation Swift comes with a localization level of over 95 per cent.

The Swift is iconic and special in many ways. It entered the Indian car market and became a segment reference point, a blockbuster, by selling over 600,000 units in 6 years making it by far the highest selling car in the premium compact segment.

The new Swift comes with

Improved Fuel efficiency and Best-in-class acceleration
Petrol: Fuel efficiency up by 4% @18.6 kmpl
0-100 kmph in 12.6 sec in Petrol

Diesel: 6 % more fuel efficient @ 22.9 kmpl
0-100 kmph in 14.8 sec in Diesel

Highly acclaimed engines deliver a power packed performance
Petrol: 1.2 litre K-series with VVT
delivers torque of 114 Nm @ 4000 rpm
and power of 87 ps @ 6000 rpm

Diesel: award winning 1.3 litre DDiS engine
delivers torque of 190 Nm @2000 rpm
and power of 75 ps @ 4000 rpm

High Power-to-Weight ratio
Petrol: 91ps per ton

Diesel: 71ps per ton

OBD-2 compliance on both engines

Some of the features on the new Swift include
Changes in dimensions
90mm longer
a wider stance of 1695mm and
wheelbase longer by 40mm
Reduced kerb weight in all variants (upto 30 Kgs)
20mm additional knee room
28mm more foot space for rear seats

Premium and plush interiors
Class-leading fit and finish
High quality rich and sporty upholstery
Sport black interior color scheme
Silver accents on trim and on the new 3-spoke steering wheel
Larger body hugging front seats
Sporty multi-layered dash board with a waterfall console
Enhanced Chrome usage on A/c vent knobs & door handles for premium feel
Integrated storage spaces in dashboard with retractable cup holder
Multi-information LCD display: fuel efficiency, temperature, trip, time, etc

A high-end feel with
Tilt steering
New Speedometer cluster
Single touch lane changing indicator
Automatic Climatic Control
Enhanced storage space on doors like Retractable cup holder Center cup holder
New high-end stereo with 6 speakers, enhanced Sound quality, USB
Automatic speed-based 3-level volume control
Steering mounted illuminated controls
Seat height adjuster for driver seat

Class defining exteriors
Turn indicators mounted in external rear view mirrors
Lively and larger Headlamps
Imposing tail lamps
Sporty U-line design theme front and rear
Rear sporty antenna
All new fender, bumper, back door, rear bumper and fog lamp
Floating roofline design
Sporty wheel arch designs
15-inch Alloy wheels and low-profile tyres
New wheel cap design

Superior comfort and convenience
Improved NVH ensures higher cabin quietness up to 3db
Hydraulic engine mounts for lower NVH
Improved ergonomics
Array of reminders: Seat belt; Lights-on, Key-left
Next generation Rally Based Suspension System for smoother ride and precise handling
Keyless entry

Enhanced gear and transmission
Detent -pin technology in transmission for smoother gear shift

New Swift offers a safer ride:
Next generation ABS technology with engine drag control
Increased tensional rigidity in body
Front dual SRS airbags, including knee bag (top end variants only)
Auto-unlocked in case of an accident
Auto unlock when key is removed

Exciting color range
New >>
Blazing Red Glistening Grey Torque Blue
Silky Silver Arctic White Midnight Black
<< New
Introductory price
Variant Ex Showroom Delhi Variant Ex Showroom Delhi
Petrol LXi Rs 4.22 lakh Diesel LDi Rs 5.17 lakh
Petrol VXi Rs 4.76 lakh Diesel VDi Rs 5.61 lakh
Petrol ZXi Rs 5.53 lakh Diesel ZDi Rs 6.38 lakh

More new Swift on the Website: www.swift-life.com and on Facebook: www.facebook.com/marutisuzukiswift

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