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ESPN HD & STAR Cricket HD India's first 24x7 HD Channels

New Delhi, 19 July 2011 - ESPN STAR Sports, Asia's biggest sports content provider, announced the launch of ESPN HD & STAR Cricket HD, India's first 24x7 High Definition sports channels. With the introduction of two new channels, ESPN STAR Sports has expanded its bouquet to five channels in India - ESPN, STAR Cricket, STAR Sports, ESPN HD and STAR Cricket HD.

ESPN HD & STAR Cricket HD will showcase the exciting sports action in High Definition from ESPN STAR Sports' stellar line-up of premier international sporting events including cricket, soccer, tennis, golf and motor sports among others. The highly anticipated India's cricket tour of England starting July 21, will be the first premier event to be showcased LIVE on STAR Cricket HD to be followed by other premier events such as the Champions LeagueT20 and India's tour of Australia. ESPN HD will showcase F1 action from the Hungarian Grand Prix, GP2 Series and other events such as the US Senior Open Golf and Major League Baseball in the month of July to be followed next month with the start of the highly anticipated 2011-2012 season of the Barclays Premier League.

ESPN HD and STAR Cricket HD will be available on Videocon D2H platforms and STAR Cricket HD will be available on TATA Sky with immediate effect.

Across the Asian region, ESPN STAR Sports now has 25 networks covering 24 countries and reaching out to over 300 million sports fans.

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