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Toyota Etios Liva Hatchback

June 27, 2011, Delhi: Toyota Kirloskar Motor (TKM) has launched Etios Liva, the company's first hatchback car in India.

Etios sedan and the hatchback Etios Liva - built on the same platform – have been specifically developed for the Indian customers. Etios Liva inherits its name from its sedan, Etios. The car is targeted at today’s youth whose spirit and belief is translated into the advertising line for Etios Liva -“LIV TMRRW 2DAY”.

Tagged – ‘Q Class Hatch’ - Etios Liva is stylishly designed and portrays a youthful and sporty image. Etios Liva will carry forward the ‘Q’ Class experience from Etios and will offer Toyota’s legendary QDR standard – Quality, Durability and Reliability at an affordable price.

Etios Liva will be available in four variants, J, G, V and VX. The product highlights include youthful and sporty design, best-in-class cabin space, superior ride comfort and best-in-class fuel efficiency.

Music maestro A R Rahman, the Brand Ambassador for Etios and Etios Liva has composed a special tune for Etios Liva ad campaign. He will also feature in a trendy music video. The music composed by Rahman, captures the spirit of today’s youth and the sporty image of Etios Liva – “Bari Humari Hai” (Its our turn now). Watch out for Rahman’s Etios Liva tune in the TV commercial and the music video on your television screens starting today. It is also available on our website "http://www.toyotaetiosliva.in" and "http://www.toyotabharat.com".

We have more than 20,000 happy Etios customers across the nation. Etios has been received well and appreciated by our customers. The sale for Etios was overwhelming, as we sold more than we actually planned. We have brought down the waiting period to less than a month by increasing the production. We look forward to serving more and more customers with Etios Liva and hope that we continue to delight our customers with the Q Class experience. Etios Liva will go on sale and is on display at all our dealerships starting today. We currently have 158 dealerships and will expand our dealer network to 175 by the end of this year. We aim to come closer to our customers and help them avail the best of Toyota’s “Q” Class Service. ”

Etios Liva is priced between Rs 3,99,000. and Rs 5,99,000. ex showroom, Delhi.

Vehicle Outline

(a) Exterior
Etios Liva is designed around the concept of ‘Bold Simplicity’. A cutting-edge and leading design that aims for a body frame and stance that stands out in a crowd. A distinctive front grille with a smile line, sculpted surface and dynamic character-line in the front and rear, enhance the presence of the Etios Liva. The aero kit – with front and rear bumper skirt, side skirt and roof spoiler. The roof has a unique design for better aerodynamics and clean appearance.

(b) Interior
The two toned ergonomically designed interiors are comfortable and sporty. The area surrounding the driver’s seat is given the image of a cockpit by separating the operating zone from the display zone. Large centre meter panel, that provides excellent visibility and easy to read dials. The interiors are simple yet functional, giving a high sense of quality.

The Etios Liva has best-in-class cabin space, large boot space with 251L capacity, a spacious 13L cooled glove box, seven one litre bottle holders, mobile holder and many more such useful storage spaces inside the car.

(c) Performance and Comfort
A newly developed 1.2L, 16V DOHC engine coupled with a 5-Speed manual transmission that produces high output for superior driving performance. The torque is available at low rpm for less gear shifting and stress-free city driving.

The Etios has a best-in-class mileage of 18.31kmpl as certified by testing agency.

Electric power steering for excellent maneuverability and tilt steering ensures a good ergonomic driving experience. The steering comes with audio controls for comfort at the driver’s fingertips.

The flat type rear floor design offers ease of movement for rear seat passengers. With its rigid body structure and world class Mac Pherson Strut, the Etios has superior dampening performance providing superior ride comfort.

A class-first ‘clean air filter’ which is standard across all grades for purified air in the cabin.

(d) Safety
The Etios has various active and passive safety features like (i) Energy absorbing body shell (ii) Driver & Passenger Air bags and (iii) ABS with EBD and (iv) Seatbelts.

It’s centrally located combimeter reduces eye movement and hence the driver can concentrate on the road.

(e) Special Treatment
To adopt to the various diverse climate and usage conditions in India, special treatment and countermeasures have been implemented.

Good ground clearance of 170mm

Under body protection to prevent damage to fuel and brake lines.

Anti-corrosion steel sheets at areas prone to rusting and stone hits.

Chipping resistant paint on rocker mould & fender.

Vehicle Specifications

Toyota Etios LIVA
J, G, V, VX
Engine Type 4-Cylinder 16V DOHC
Size (cm3) 1197
Power (PS @ rpm) 80 @ 5600
Torque (Nm @ rpm) 104 @ 3100
Transmission 5 Speed Manual
Suspension Front MacPherson Strut
Rear Torsion Beam
Brakes Front Disc
Rear Drum
Dimension Length (mm) 3775
Width (mm) 1695
Height (mm) 1510
Wheelbase (mm) 2460
Ground Clearance (mm) 170
Fuel Tank Capacity (L) 45 L
Turning Circle Radius (m) 4.8
Boot Space (L) 251
Tyre Size 175 / 65 R 14185 / 60 R 15
Kerb Weight (kg) 890900920

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