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Sony TV to launch 'Wife Swap' reality show in India

Sony TV will launch the Indian version of the popular UK television reality show 'Wife Swap'.

The show to be launched in India in association with UTV will be purely an Indianised version with Indian culture and moral values kept in mind, the company says.

The format of the show will be like this

Wives from two different families will be allowed to stay in each others house for two weeks in which they have to obey the values of the new families for first one week and the family has to adjust to the wife for the next one week.

Internationally Wife Swap is a succesful show in the UK and the US. UK's Channel 4 and US's ABC network started telecasting it duing the 2003-2004 period.

Wife Swap is not the first international reality show to be adapted for India. Pati, Patni aur woh Sach Ka Saamna, Bigg Boss etc are all Indian versions of Internatinal reality television shows.

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